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Give from the poster.

Donation links, volunteer sign-ups and impact reports behind codes that last longer than the campaign, on a plan with a discount for non-profits.

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The sample setup at a glance

codes in the sample setup
7
hosted pages among them
6
recommended plan
Starter
a month, or $5 a month billed yearly
$7

Problems we fix

What goes wrong, and what Dotwick does about it

  • Posters outlive the campaign

    Give the code an end date and choose where it goes afterwards, such as your impact report. Nobody lands on a dead page.

    From Starter
  • You don't know which message raises more

    Split the poster's scans between two donation pages with different headlines. Dotwick counts the scans for each, and your payment provider counts the gifts.

    From Starter
  • Volunteers sign up on paper that gets lost

    A Form on the leaflet takes a name, an email and availability, and emails each answer to the volunteer coordinator.

    Every plan

A worked example

A campaign at Northwind Food Bank

A food bank with two paid staff and a hundred volunteers, running a six-week winter appeal. The budget is small, and so is the print run.

Northwind Food Bank is a sample business. The codes, pages and rules are real Dotwick features.

  1. 01

    Week 0

    Two donation pages

    The fundraiser makes two Payment pages named Give a meal, with different headlines. Each offers a Stripe Payment Link, PayPal and a bank transfer. The money goes to those providers, not through Dotwick.

    • Give a meal A
    • Give a meal B
  2. 02

    Week 0

    One poster code, two pages

    The poster carries a URL code that splits its scans 50/50 between the two donation pages. Because a split sends people to a web address, it points at each page's short link.

    • Poster
  3. 03

    Week 1

    Volunteers and the food drive

    The leaflet's code opens a volunteer Form: name, email and a choice of shift. The food-drive flyer opens an Event page with the date, the place and an Add to calendar button. The collection tin carries a Link page with every way to help.

    • Volunteer sign-up
    • Food drive
    • Collection tin
  4. 04

    Week 3

    Which headline wins

    The scans for each variant show in the analytics. The fundraiser compares them with the gifts each page's payment link received, and shifts the split toward the stronger headline.

    • Poster
  5. 05

    Week 6

    The campaign ends

    On the end date the poster stops opening the donation pages and opens the impact report, a Documents page. The posters still on shop windows now say thank you.

    • Poster
    • Impact report

The codes in this setup

CodePoster
TypeURL
WherePosters in shop windows
Rules50/50 split between the donation pages; end date, then the impact report
PlanStarter
CodeGive a meal A
WhereReached by the poster code
RulesNone
PlanStarter
CodeGive a meal B
WhereReached by the poster code
RulesNone
PlanStarter
CodeVolunteer sign-up
TypeForm
WhereLeaflets
RulesName, email, shift; each answer emailed to the coordinator
PlanStarter
CodeFood drive
TypeEvent
WhereFlyers
RulesNone
PlanStarter
CodeImpact report
WhereAfter the campaign
RulesNone
PlanStarter
CodeCollection tin
WhereTins and counters
RulesAll the ways to help
PlanStarter

What to watch in this setup. The fundraiser watches scans per variant, volunteer sign-ups, and gifts per variant in the payment provider. She never sees a donor's card details.

Where the codes go

  • Poster

    Give in two taps, by card, PayPal or bank transfer.

    Payment
  • Leaflet

    A volunteer sign-up, emailed to the coordinator.

    Form
  • Collection tin

    Every way to help, in one place.

    Link Page
  • Annual report

    Impact figures, and the poster code after the campaign ends.

    Documents
  • Food-drive flyer

    Date, place and an Add to calendar button.

    Event

How nonprofits set it up

  1. 01

    Make a folder for the campaign

    One folder for each appeal, so its codes and numbers stay together.

  2. 02

    Point at your donation provider

    A Stripe Payment Link, PayPal or a bank transfer. Dotwick only links to them.

  3. 03

    Test two messages

    Split the poster's scans between two pages and compare the gifts each one gets.

  4. 04

    Set the end date

    Choose where the poster goes afterwards, such as the impact report.

Measure it

What to measure

The numbers worth looking at, and where each one lives.

Scans per campaign
The campaign folder's analytics
Scans per variant
The variant breakdown in the poster code's analytics
Volunteer sign-ups
The form's answers and the email for each
Gifts per variant
Your payment provider. Dotwick never sees the money

Print it right

  • Say what you ask for

    A line like Give a meal in two taps beside the code makes people more likely to try it than a bare square.

  • Posters are read from a metre

    Choose Poster in the editor and print at the size it gives. A code on a shop window may need the Window / sign size.

  • Dark on light on a cheap print

    A low-cost print can blur. Keep a high contrast, a clear white border and test a sheet from your own printer.

How big to print it

WherePeople scan fromPrint at least
PosterPoster
about 1 m10 cm
Shop windowWindow / sign
about 2 m20 cm
Leaflet or tinTable / flyer
about 30 cm3 cm

These sizes are for a typical dynamic code. The editor's Where will it go? step works out yours, and the test sheet lets you scan before the print run.

Honest notes

What to watch in nonprofits

  • Your provider handles the money

    The Payment page links to Stripe, PayPal or your bank details, and we never see card numbers. Gift Aid claims and tax receipts come from your donation platform, not from Dotwick.

  • A sign-up form collects personal data

    Say what you do with a volunteer's name and email, and keep the form to what you need. Answers are stored in your workspace and emailed to the address you set.

  • The discount is for non-profits

    Non-profits get 50% off any paid plan. Email us from your organisation's domain and we apply it to your account.

Which plan

Which plan fits

Our pick

Starter

$7/ monthor $5 / month billed yearly

14-day free trial

A small team with one campaign at a time and about ten codes fits Starter: payment pages, a split, end dates and alerts, with 20 dynamic codes. With the non-profit discount it costs half.

Start 14-day trialCompare every plan

What each plan covers here

  • Free$0 / month

    Static codes only, unlimited: a link to your site or a bank-transfer code. No donation page and no changes after printing.

  • Starter$7 / month

    This food bank: 20 dynamic codes, unlimited hosted pages, a split, end dates and alerts. With the discount, half the price.

  • Pro$15 / month

    Webhooks for sign-ups and donations to reach a spreadsheet, scheduled reports for trustees, no Dotwick badge and 3 seats.

  • Business$49 / month

    A federation of branches: folder permissions per branch, 10 seats and a locked brand.

QR code templates for this industry

Scan-tested designs for the places it gets printed, ready to restyle in the editor.

See the templates →

Connect your tools

Connect your tools

  • Sign-ups into a spreadsheet

    On Pro, the volunteer form can call a webhook for each answer, and Zapier or Make can add a row to a sheet or mail your coordinator.

  • Reports for trustees

    On Pro, schedule a monthly PDF report of the campaign folder to up to 10 outside recipients, such as trustees, who each confirm by email first.

See all integrations

Questions about nonprofits

  • Is there a discount?

    Yes. Non-profits get 50% off any paid plan. Email us from your organisation's domain and we will apply it to the account.

  • Can donors give monthly?

    If your payment link supports it, yes. The code just opens that link.

  • What happens to posters after the campaign?

    Set an end date on the code and choose where it goes afterwards, such as the impact report. A printed code also keeps working for 90 days if payment ever stops.

  • Can I test two donation messages?

    Yes. Make two Payment pages and split the poster's scans between them. Splits are on Starter and up. Count the gifts in your payment provider.

  • Does Dotwick handle the money?

    No. The Payment page links to Stripe, PayPal or a bank transfer, so donations never pass through us.

  • Can volunteers sign up from the poster?

    Yes, with a form. Each answer is emailed to your coordinator, and on Pro it can also go to a spreadsheet through a webhook.

Print it once. Change it whenever you like.

Static codes are free forever. Dynamic codes start with a free trial, and a printed dynamic code keeps working: we never swap it for an ad.

Start free

Your printed code keeps working. No ads, no swaps.